Press & media

Safini Media Kit

Logos, mascots, brand colors, and guidelines for press coverage, partnerships, and integrations. Please read the usage notes before publishing.

Logos & Characters

Use the version that works best on your background. Always use the original files — don't redraw or distort.

Safini Penguin Icon
Fini — App Icon
PNG · Transparent
Icon Mascot Transparent BG
Safini Logo
Safini Logo — Light
PNG · Light background
Logo Wordmark Light BG
Safini Mascot
Fini — Full Mascot
PNG · Transparent
Mascot Full Body Transparent BG

Color Palette

Click any hex code to copy it. Violet is the primary brand color; use the full palette for illustrations and UI accents.

Violet
#8100D1
Magenta
#B500B2
Pink
#FF52A0
Peach
#FFA47F
Ink
#15021f
Paper
#fff5ef

Typefaces

Both fonts are available free on Google Fonts.

Display & Body — Quicksand
Beat the brainrot.
Used for all headings, UI labels, buttons, and body copy. Rounded, friendly, and highly legible at small sizes.
Regular 400
Medium 500
SemiBold 600
Bold 700
Monospace — JetBrains Mono
FOCUS · MEMORY
COGNITION / 2026
Used for labels, section tags, metadata, hex codes, and any technical/data context. Adds a precision feel against Quicksand's warmth.
Regular 400
SemiBold 600

Usage Notes

A few simple rules to keep the brand consistent wherever it appears.

Do

  • Use the provided PNG files without modification.
  • Refer to the product as "Safini" (capital S, no space).
  • Give the mascot adequate clear space — at least its own width on all sides.
  • Use Violet (#8100D1) as the primary accent when the full brand palette isn't available.
  • Contact us before using assets in video, merchandise, or co-branded materials.

Don't

  • Stretch, rotate, recolor, or add effects to the logo or mascot.
  • Spell it "SAFINI", "safini", or "Safini app".
  • Place the logo on a background where contrast is insufficient.
  • Use the mascot in contexts that could be seen as endorsing third-party products.
  • Recreate the logo or mascot from scratch.

Need something else?

Custom formats, high-res exports, interview requests, or partnership inquiries — reach out directly.

safini.team@gmail.com